Social Media Marketing
Social media has become a platform that is easily
accessible to anyone with internet access. Increased communication for
organizations fosters brand awareness and often, improved customer
service. Additionally, social media serves as a relatively inexpensive
platform for organizations to implement marketing campaigns.
There is four-legged monster in the networking world, and it's made up
of Facebook, Twitter, Google+ and LinkedIn. These are the most
well-known social media sites, and any social media marketing company
will include strategies for each of them. In addition to these, numerous
other sites can build your business through social networking,
including: Digg, Blogger, YouTube, Reddit, Stumbleupon etc.
Why opt for Social Media Marketing Services?
Simply, because it is the best marketing device
today. Not only it is cost effective, Social Media Marketing is far
reaching and the most important platform to get your brand noticed
worldwide. From campaigns to your new product launch, social media is
the only platform today that gives you an edge over your competitors
while marketing your brand. Here are certain important features of
social media marketing:
• Get your brand noticed to the global travel industry
• Keep a check on what your competitors are planning
• Cost effective
• Increase customer loyalty and trust
• Get proper feedbacks
Five Reasons Why Social Media is here to Stay
In the last decade social networks have sprung up across the internet
attracting users and businesses alike. Their growth has been exponential
with over a billion people now owning at least one account. However, all
good things come to end so is now the time for the start of their
Below are five reasons why I think social networks are here to stay.
1. Their user base keeps growing
Facebook, Google+ and Twitter are all still seeing
growth in the size of their user base especially in developing nations
in Asia and Africa. As long as this continues to be the case Social
Media is going nowhere because users are what provides these companies
2. As long as they keep growing businesses will continue to pay for
One of the main ways that Social Networks get revenue is through
businesses and organisations paying for advertising and sponsorship.
They will continue to fork out huge sums of money as long as people are
still using the networks as much as they care currently.
3. They’re a convenient and fun way to keep in touch with friends and
Although a letter in the post still has a nostalgic value in the modern
world, our society is heavily leaning towards virtually instant forms of
communication like mobile phones and the internet. Social networks have
taken advantage of people’s desire to communicate and given it an
entertaining edge; they keep adding more and more features which are
improving or building on their original purpose.
4. Still seen as trendy and cool
Everyone has Facebook, in fact it is now common parlance to declare that
you are going to ‘Facebook’ someone, if you’re under a certain age and
don’t have Facebook you’re seen as out of touch.
5. Instant updates on things going on around the world
This is the age of information saturation and instant news. A news story
happening thousands of miles away can appear on your screen in a matter
of seconds. This effect is multiplied by social media you can find out
instant up to date news just by browsing your Facebook or twitter feed.
People don’t want to be out of the loop so expect people to continue
using social media even if it is just to keep up with what’s going on in